Associate Professor at ICFAI Business School (IBS) Hyderabad, India
Dr. Vaibhav Mishra is an accomplished academic and researcher with expertise in management, information systems, digital transformation, and consumer behavior. He earned his Ph.D. from the Indian Institute of Information Technology Allahabad (2011–2017), an MBA in IT & Operations from IIIT Allahabad (2009–2011), and a B.Tech from Uttar Pradesh Technical University (2005–2009). He has been serving as an Associate Professor at IBS Hyderabad since January 2023, after working as Assistant Professor at IBS Hyderabad (2017–2022) and SRM University, Uttar Pradesh (2014–2017). Over his career, he has actively contributed to international and national conferences including IIM Kozhikode, IIM Nagpur, IIM Raipur, SPJIMR Mumbai, Osmania University, and IMT Hyderabad, with several papers presented between 2018 and 2023, some earning recognition such as the “Best Conference Paper” Award at the IIM Kozhikode Conclave on Globalizing Indian Thought in 2021. His scholarly output includes more than 20 peer-reviewed journal articles, with publications in SCOPUS, Web of Science, and ABDC-ranked journals such as the Journal of Intelligent & Fuzzy Systems (SCI), American Business Review (ABDC A), Pacific Asia Journal of AIS (ABDC B), International Journal of Economics and Business Research, and Asian Journal of Management Cases. His work spans diverse themes such as blockchain, e-business, cloud computing, consumer motivation, green products, e-waste management, and mobile payments. Dr. Mishra has also authored and edited multiple books and book chapters with reputed publishers including CRC Press (Taylor & Francis), Springer, Cengage, and IUP Publications, with titles such as Artificial Intelligence and Machine Learning in Business Management (2021, CRC Press), Recent Advances in Blockchain Technology (2023, Springer), and Introduction to Information Technology (2020, Cengage). He has contributed to specialized topics like CRM, blockchain applications, and customer relationship management in digital platforms. In addition, he has taken on editorial responsibilities as Guest Editor for special issues such as International Journal of Electronic Government Research (Scopus, WoS, ABDC-C). Beyond publishing, he has organized and convened academic events including the 4th International Conference on Operations Management (ICOM 2022), co-organized MDPs on disaster risk reduction in collaboration with the National Institute of Disaster Management, and delivered keynote lectures and training workshops, including a session on regression with Python at Banaras Hindu University. He has participated in several Faculty Development Programs hosted by premier institutions such as ISB Hyderabad, AICTE, IBS Hyderabad, and KG Somaiya. With a growing body of impactful research, Dr. Mishra has accumulated over 250 citations, an h-index of 8, and an i10-index of 6 (Google Scholar), reflecting the relevance of his scholarship in management and digital innovation. His academic contributions demonstrate a consistent commitment to advancing research in digital ecosystems, sustainable business practices, consumer insights, and emerging technologies, thereby bridging academic knowledge and real-world business applications.
Profiles: Scopus | Orcid | Google Scholar
Featured Publications
Agarwal, P., Sahai, M., Mishra, V., Bag, M., & Singh, V. (2011). A review of multi-criteria decision making techniques for supplier evaluation and selection. International Journal of Industrial Engineering Computations, 2(4), 294–318.
Mishra, V., & Singh, V. (2015). Selection of appropriate electronic banking channel alternative: Critical analysis using analytical hierarchy process. International Journal of Bank Marketing, 33(3), 223–242.
Agarwal, P., Sahai, M., Mishra, V., Bag, M., & Singh, V. (2014). Supplier selection in dynamic environment using analytic hierarchy process. International Journal of Information Engineering and Electronic Business, 6(4), 26–33.
Panda, S. K., Mishra, V., Balamurali, R., & Elngar, A. A. (2021). Artificial intelligence and machine learning in business management: Concepts, challenges, and case studies. CRC Press.
Panda, S. K., Mishra, V., Dash, S. P., & Pani, A. K. (2023). Recent advances in blockchain technology: Real-world applications. Springer Nature.
Tripathi, S., & Mishra, V. (2019). Determinants of cloud computing adoption: A comparative study. Pacific Asia Journal of the Association for Information Systems, 11(3), 3–34.
Tewary, T., Gupta, A., Mishra, V., & Kumar, J. (2021). Young working women's purchase intention towards organic cosmetic products. International Journal of Economics and Business Research, 22(2–3), 256–277.